New York Lottery: It pays to get the order right

Advertising Agency: DDB, New York, USA
Chief Creative Officer: Matt Eastwood
Executive Creative Director: Menno Kluin
Group Creative Directors: Richard Sharp, Mike Sullivan
Senior Art Director: Matt Knapp
Senior Copywriter: John Downing
Digital Artists: Toby and Pete
Photographer: Toby Burrows
Art Buying Manager: Jane Piampiano
Typographer: Juan Carlos Pagan
Retoucher: John Cason
Production Artist: Beata Molska
Print Producers: Christie Dwyer, Joan Elsesser
Project Manager: Julie Evicmen
Group Account Director: Leo Mamorsky
Management Supervisor: Kelly Gorsky
Account Supervisor: Heather Olson
Account Executives: Kemi Adewumi, Tarina Hesaltine


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